Blog

Week 2 Sales Competition Results

Week 2 is in the books! From 6/1 – 9/1, there are 9 of us competing for a Mac Book Pro sponsored by Banner Life Insurance.  For full contest rules, click here: 2013-Sales-Contest-Banner. You’ll earn points for each submitted application, with a total of 10 points possible per application. Points are awarded based on the […]

Week 1 Sales Competition Results

Week 1 is in the books! From 6/1 – 9/1, there are 10 of us competing for a Mac Book Pro sponsored by Banner Life Insurance.  For full contest rules, click here: 2013-Sales-Contest-Banner. You’ll earn points for each submitted application, with a total of 10 points possible per application. Points are awarded based on the […]

Rolling With The Punches – Penguin 2.0

For all the life insurance agents out there that have websites that bring in leads from Google, last week’s release of Penguin 2.0 shook the life insurance search results up a bit. Personally, I have several life insurance websites that generate leads from Google search – my main website took a 20%(ish) hit in traffic […]

Sales Contest Announcement

Over the next 3 months, agents from Pinney Insurance/EZlife will participating in a sales contest sponsored by Banner Life. I’ll be documenting the standings weekly with comments on marketing, underwriting and sales in general – very similar to the “Sales Challenge” I did 9 months ago. Banner Life has donated a 13′ MacBook Pro to […]

An Easy Strategy Using Social Media to Generate Life Insurance Leads

A lot of agents want to rank their websites in Google, but either don’t know how or don’t have the resources to do it. There are so many other ways to drive traffic to your website with more immediate results than “SEO”.  In this article, I’ll cover 1 social media strategy I’ve implemented into my […]

Life Insurance Content Marketing in 5 Minutes

Many agents always seem to have questions about SEO and with good reason too.  Who wouldn’t want a website generating leads 24/7?  However, in my experience in generating organic life insurance leads online, SEO should be on the backburner until you become a great content marketer. Before you even begin to think about SEO (which […]

New Life Insurance CRM Teaser

If there’s one thing that’s missing from the online life insurance sales marketplace, it’s a dynamic CRM just for life insurance agents. I present to you, the first public look of the Data Raptor. Pinney is putting the finishing touches on this CRM that will be exclusive to Pinney agents in the beginning, but will […]

Marketing Online For Life Insurance

Liran from chooseterm.com recorded a video (bottom of this post) of what it takes to market life insurance online – from anywhere. It’s not as easy as using a pretty wordpress template, writing some great articles and building a few links.  Which many agents seem to think is all it takes.  It’s much more involved. […]

Know Your Graded Death Benefit Options

  As most of you know, I work with a lot of high risk life insurance prospects.  Many times I can help them with traditional coverage – other times I can’t.  In those times that I can’t help them with traditionally underwritten life insurance – I always go to plan B: Graded Death Benefit Life […]

Profitable Affinity Partnerships

This is a guest blog post by Nic West over at trustedquote.com.  I’ve asked him to write an article about his successful property and casualty affinity relationships. A life insurance agent’s business is heavily based on first year commissions, and to stay in business an agent needs a steady stream of referral leads and new […]