Not until your business explodes at least. Your marketing budget is your biggest accelerator in the beginning. Wasting it on rent is a unneeded expense since we’re selling over the phone. I did in the beginning and I regret it. With technology and the nature of our business, there’s no reason why you shouldn’t be […]
I had a friend last week ask my why I chose the life insurance business. From an outsiders point of view, it’s probably a little morbid and a bit boring. I mean who chooses insurance, right? Well it’s not the life insurance business that I chose, it’s the selling life insurance over the phone that […]
Is it possible to breakthrough in online marketing for life insurance with a small marketing budget? YES. Absolutely 100%, yes. 1,000 times yes. Do many agents breakthrough into selling life insurance over the phone with small marketing budgets? NO. The reason is most life insurance agents are lazy. Plain and simple. If an agent were […]
I speak with new agents all the time and a popular question is “how much can I expect to make my 1st year in the business?” That question is so loaded, I usually turn it around on them and ask, “how much time and money are you willing to invest?” Because that’s the key ingredient […]
One of the biggest decision you’ll make in your life insurance business is selecting your niche. The niche you choose is often more important than how good you are at selling life insurance. I know some great agents who are articulate, knowledgeable, great sales experience and have ample leads – but can’t break through the […]
One thing I’ve learned over the years of marketing for life insurance online is you can’t do it yourself. You have to leverage the knowledge and resources of others. That’s how I’ve built my entire business. Every single agent I work with that generates their own leads and places over $100k in premium online and […]
Our friends over at iliaa.org are hosting a free webinar about the new TCPA law. No need to be a member – just click the link below at 1:00 EST on Wednesday. Here are the details: Autodialing After the October 16th TCPA Law Wednesday, October 16th 1:00 PM Eastern The new TCPA law goes into […]
A life insurance blog is NOT a business. A life insurance blog is a marketing channel. You, your sales skills, your back end office, your technology and your marketing channels are your business. Many agents are getting this confused. Your life insurance blog is just 1 tool in your marketing quiver and you shouldn’t rely […]
I always talk about the upsides to building an online life insurance business. Lets take a look at one of the biggest downsides: People WILL come after you. If they haven’t yet, it’s only a matter of time. Here’s what I mean. Over the last 12 months I’ve had to battle the following: 1) An […]
The new TCPA law basically says that you can’t call cell phone numbers from a dialer starting October 16th, 2013. Every call will result in a fine. I believe it’s $500 per call…if you called the same cell phone 3 times – that’s $1500! For those of you that are thinking, “I don’t use a […]